VAA 603
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Communication Design
(Practical)
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The Students Will-
CO155: Identify The Needs Of Target Audience And Translate The Same Through Design for enforcing them to buy a product.
CO156: Compare the features with the competitive brand and appraise the features of clients brand by highlighting the USP in the advertising message
CO157: Develop a Big Idea and split it in a series of advertisements to occupy the space in the mind of which can be correlated and remembered in the long run by the target group
CO158: Organize the various elements and principles of design for creating layouts to get an idea on visual representation
CO159: Using the designing software's transform the appropriate layout into an aesthetically appealing ad to get an approval from the client
CO160: Apply creative skills, copywriting skills to create promotional design For Communicating The Message
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Approach In Teaching:
Discussion, Tutorials, Brainstorming, Research, Comparative Studies
Learning Activities For The Students:
Self Learning Assignments, Giving Tasks, Visualization, Experimenting, Sketching To Learn, Free Exploration, Focused Exploration, Media Analysis, Think Aloud, Panel Discussion, Oral Explanation
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Semester End Practical Examinations, Daily Assignments, Observation, Student Teacher Interaction And Final Submissions
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