Introduction to Audio Production (Theory)

Paper Code: 
SPA 133
Unit I: 
Introduction to Mass Communication

Communication : Definitions, concepts, objectives
Communication : Process, functions, types, effects

Unit II: 
Media Scene in India

Role of Press in national development
Radio : as a medium of mass communication and its development in India
Television : as a medium of mass communication and its characteristics
 

Unit III: 
History

Growth and development in India.
Various stages of electronic innovation.
 

References: 

1.    Prospective on Human Communication by Dubey B. Fisher (Macmillar)
2.    Science of Human Communication ed. By Wilber Schramm. Process and
3.    effect of Mass Communication eo'. Wilber Schramm
4.    Communication in India by J.S. Yadav (Muneo)
5.    Radio - A guide book at broadcasting technique by E.Evans
6.    Mass Media 4n India (research and reference division)
7.    Techniques of Television Production by Ruby Bretz (Mcgraw Hill)
8.    Information and Broadcasting Ministry's Annual Reports
9.    Report of 2nd Press Commission cf India (Govt. of India)