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Graphic Design-III (Practical) [1]

Paper Code: 
VAA(G) 324
Credits: 
6
Contact Hours: 
90.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to-

  1. Describe and analyze the relevant services and social problems prevailing in the society
  2. Identify the target market
  3. Create and defend the campaign strategy
  4. Design an effective advertising campaign to be run in different advertising media for specific target groups

COURSE OUTCOMES:

Course

 Course Outcomes

Learning And Teaching Strategies

Assessment Strategies

Paper Code

Paper Title

 

 

 

VAA(G) 324

 

 

 

Graphic Design-III

(Practical)

 

 

 

 

The Students Will Be Able To-

CO77: Develop an advertising campaign in response to communication problems

 

CO78: Apply principles of design, symbolic or realistic representation, typography, aesthetics, and the construction of meaningful images

 

CO79: Recognize the physical, cognitive, cultural, and social human factors that shape design decisions

 

CO80: Create effective print and digital communications,  and user experiences through the application of theories, tools, and best practices in the field

 

CO81: Explain how design enhances viewer comprehension in extracting meaning from designed elements

 

 

Approach In Teaching:

Tutorials, Demonstration, Guided Exploration, Guided Activity

 

Learning Activities For The Students:

Self Learning Assignments, Giving Tasks, Visualization, Experimenting, Sketching To Learn

 

 

Semester End Practical Examinations, Daily Assignments, Observation, Student Teacher Interaction And Final Submissions

 

COURSE CONTENT:

  • Design. 1 Major Campaign on any Service taking traditional and modern media.
  • One Mini Social Campaign on Rural Problem
Academic Year: 
2020-2021 [2]

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Source URL: https://visualarts.iisuniv.ac.in/courses/subjects/graphic-design-iii-practical-4

Links:
[1] https://visualarts.iisuniv.ac.in/courses/subjects/graphic-design-iii-practical-4
[2] https://visualarts.iisuniv.ac.in/academic-year/2020-2021