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Home > LETTERING & TYPOGRAPHY (Practical)

LETTERING & TYPOGRAPHY (Practical) [1]

Paper Code: 
VAA 233
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

COURSE OBJECTIVES:

The course will enable the students to-

  1. Classify Roman and Gothic type 
  2. Learn the formation of letters
  3. Identify the tools and techniques of calligraphy
  4. Create typographic designs.

COURSE OUTCOMES:

Course

Course Outcomes 

Learning And Teaching Strategies

Assessment Strategies 

Course Code

Course Title

VAA 233

Lettering & Typography 

(Practical)

The students will -

CO10: Brief knowledge of typography and calligraphy

CO11: Identify the anatomical aspects of type

CO12: Classify and apply typefaces to create effective designs

C013:Create graphic design pieces that show ease and familiarity of typography in graphic design

Approach In Teaching:

Discussion, Tutorials, Demonstration, Brainstorming

Learning Activities For The Students:

Self Learning Assignments, Giving Tasks, Visualization, Experimenting, Sketching To Learn, Free Exploration, Focused Exploration

Year End Practical Examinations, Daily Assignments, Observation, Student Teacher Interaction And Final Submissions

COURSE CONTENT:

Formation of Letters, Basic type Fonts, Introduction to Typography & Calligraphy, Slogan writing in Roman/Gothic with pictorial forms.

 
References: 

Suggested Text Books/Suggested Reference Books:

  • Gavin Ambrose, Paul Harris, The Fundamentals of Typography, AVA Publishing SA
  • Timothy Samara, Typography Workbook, Rockport Publishers
  • A. H Hashmi, English Hindi Modern Lettering, Pustak Mahal
  • Matthias Hillner, Basics Typography Virtual Typography, AVA Publishing SA
  • Steven Heller & Louise Fili, Shadow Type, Thames & Hudson

E-Resources 

  • Understanding typography - Material Design [2]
  • Typography — Type Families, Classifications, and Combining Typefaces (freecodecamp.org) [3]
  • Beginning Graphic Design: Fundamentals of Design (gcfglobal.org) [4]
  • How To Learn The Basics Of Design: Ultimate Guide For 2023 (inkbotdesign.com) [5]
  • Visual Design Basics | Usability.gov [6]
  • Beginning Graphic Design: Fundamentals - YouTube [7]
  • Basic Design Elements and the Principles of Design - by UXPin [8]

 

Academic Year: 
2023-2024 [9]

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Source URL: https://visualarts.iisuniv.ac.in/courses/subjects/lettering-typography-practical-8

Links:
[1] https://visualarts.iisuniv.ac.in/courses/subjects/lettering-typography-practical-8
[2] https://m2.material.io/design/typography/understanding-typography.html#type-properties
[3] https://www.freecodecamp.org/news/typography-type-families-classifications-and-combining-typefaces/
[4] https://edu.gcfglobal.org/en/beginning-graphic-design/fundamentals-of-design/1/
[5] https://inkbotdesign.com/basics-design/
[6] https://www.usability.gov/what-and-why/visual-design.html
[7] https://www.youtube.com/watch?v=YqQx75OPRa0
[8] https://www.uxpin.com/studio/blog/basic-elements-design/
[9] https://visualarts.iisuniv.ac.in/academic-year/2023-2024