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DISPLAY DESIGN (Practical) [1]

Paper Code: 
25VAA(G)425
Credits: 
6
Contact Hours: 
90.00
Max. Marks: 
100.00
Objective: 

The course will enable the students to recall societal events and select relevant topics for expression, identify and address flaws in these events with effective plans, illustrate observations and drawing skills on a 2D surface, and design 3D models using various mediums and materials.

 
Course Outcomes: 

Course

Learning Outcome

(at course level)

Learning and teaching strategies

Assessment Strategies

Course Code

Course Title

25VAA(G)425

Display Design (Practical)

CO89: Create detailed sketches and layouts before creating a 3D model for the required purpose and get the approval for final design

CO90: Produce a professional portfolio showcasing proficiency in creativity, spatial awareness to add aesthetics to the event space, 3D modeling, gaining hands-on experience in sculpting, texturing, and rendering 

CO91: Develop the ability to strengthen communication skills and project management abilities to plan and organize the design process, including time management, resource allocation, and collaboration with stakeholders and prepare herself for career in event planning, exhibition design and related fields.

CO92: Contribute effectively in course-specific interaction

Approach in teaching: Interactive Lectures, Discussion,

Ideation, Tutorials, Assignments, Brainstorming, Demonstration

Learning activities for the students: Self-Learning Assignments, Giving Tasks, Visualization, Experimenting, Sketching to Learn, Free Exploration, Focused Exploration.

Layouts & Sketches, Continuous Assessment Test, Semester End  Examinations, Daily Assignments, Observation, Student Teacher Interaction and Final Submissions

COURSE CONTENT:

  • Prepare 2D design and 3D models for exhibition domes, events etc.

​Submission: - Minimum Two Project

Essential Readings: 
  1. Tom Fraser, Adam Banks, The Complete Guide to Colour, ILEX
  2. Eddie Opara & John Cantwell, Best Practices for Graphic Designers Colour Works, Page One Publishing Pte Limited
  3. noAH VIII, World Package Design, ICO
References: 

Suggested Readings:

  1. Peter Claver Fine, Sustainable Graphic Design, Bloomsbury Publishing Plc
  2. Alice Kavounas Taylor, Strategic Thinking for Advertising Creatives, Laurence King Publishing limited

E-Resources:

  1. Better Marketing at the Point of Purchase (hbr.org) [2]
  2. Point of Purchase (POP) Displays: Definition and Benefits | Indeed.com [3]
  3. Organizational Models for Exhibitions (si.edu) [4]
  4. 3D Exhibition-Design Models | TurboSquid [5]
  5. https://web.ece.ucsb.edu/~parhami/pres_folder/f35-frosh-sem-3d-models-2d-imag [6] es.pdf [6]
  6. https://static1.squarespace.com/static/52ca9f04e4b083e90ec41c17/t/5cf901afb02b [7] ea0001e0b23e/1559822774415/Visual+Retailing+White+Paper+-+How+to+VM. [7] pdf [7]
Academic Year: 
2025-2026 [8]

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Source URL: https://visualarts.iisuniv.ac.in/courses/subjects/display-design-practical-5

Links:
[1] https://visualarts.iisuniv.ac.in/courses/subjects/display-design-practical-5
[2] https://hbr.org/1983/11/better-marketing-at-the-point-of-purchase
[3] https://www.indeed.com/career-advice/career-development/point-of-purchase
[4] https://www.si.edu/content/opanda/docs/rpts2002/02.10.makingexhibitions.final.pdf
[5] https://www.turbosquid.com/Search/3D-Models/exhibition-design
[6] https://web.ece.ucsb.edu/~parhami/pres_folder/f35-frosh-sem-3d-models-2d-images.pdf
[7] https://static1.squarespace.com/static/52ca9f04e4b083e90ec41c17/t/5cf901afb02bea0001e0b23e/1559822774415/Visual%2BRetailing%2BWhite%2BPaper%2B-%2BHow%2Bto%2BVM.pdf
[8] https://visualarts.iisuniv.ac.in/academic-year/2025-2026