The course will enable the students to analyse the company's guidelines and basic essentials for Branding. Adapting the objective and develop a suitable brand identity for company. Gain proficiency to apply various design elements and principles for promotional activities of a Brand.
COURSE CONTENT:
Designing of Symbols and Logos, Book Cover/ Book Jacket, Designing Shopping Bag & Tag
Suggested Readings:
E-Resources:
Links:
[1] https://visualarts.iisuniv.ac.in/courses/subjects/graphic-design-i-practical-12
[2] https://www.vectornator.io/blog/types-of-logos/
[3] https://www.tailorbrands.com/logo-maker/what-is-a-logo
[4] https://looka.com/blog/monogram-logo-design/
[5] https://looka.com/blog/how-to-pick-a-logo-symbol-for-your-brand/
[6] https://collegecopyshop.com/six-stationery-branding-list-for-your-business/
[7] https://www.bwd.co.za/blog/corporate-stationery-or-branding-items-to-choose-from/
[8] https://visualarts.iisuniv.ac.in/academic-year/2025-2026