COURSE OBJECTIVES
This course will enable the students to-
COURSE OUTCOMES
Course |
Course Outcomes |
Learning And Teaching Strategies |
Assessment Strategies |
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Paper Code |
Paper Title |
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VAA 503 |
Communication Design (Practical)
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The Students Will Be Able To- CO97: Identify The Needs Of Target Audience And Translate The Same Through Design CO98: Implement Principles Of Design And Evaluate It. CO99: Apply Creative Skills To Create Promotional Design CO100: Acquire COpywriting Skills.
CO101: Apply Different Approaches For COmmunicating The Message (Typographic, Photographic, Illustrative)
CO102: Interpret The Relation Of COntent And Visual
CO103: Plan The Layout And Execute It
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Approach In Teaching: Discussion, Tutorials, Brainstorming
Learning Activities For The Students: Self Learning Assignments, Giving Tasks, Visualization, Experimenting, Sketching To Learn, Free Exploration, Focused Exploration, Media Analysis, Think Aloud, Panel Discussion, Oral Explanation
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Semester End Practical Examinations, Daily Assignments, Observation, Student Teacher Interaction And Final Submissions |
COURSE CONTENT:
Redesigning of existing press and magazine ads to understand the elements of an ad and experiment with layout. The emphasis is to be placed on visual image development and execution, creativity and generation of ideas. Students will learn to communicate messages through print media.
Submission: Min. 6 assignments