Graphic Design - III (Practical)

Course

Learning Outcome

(at course level)

Learning and teaching strategies

Assessment Strategies

Course Code

Course Title

24VAA(G)324

Graphic Design - III (Practical)

CO61: Assess the needs of the client and plan a series of advertisements depicting the big idea creatively to solve a communication problem through layouts

CO62: Create a portfolio displaying their observational, creative and copywriting skills to design a major campaign for any service and mini campaign for rural problems manually and digitally.

CO63: Integrate the creative, analytical, writing and designing skills to create a series of ads as per the requirement to sell the desired service and solve the problems of rural area

CO64: Defend and debate the concepts of the ad campaigns. The presentation will showcase the students' professional attributes to justify the design, theme, imagery and content as a graphic designer.

CO65: Contribute effectively in course-specific interaction

Approach in teaching: Interactive Lectures, Discussion,

Ideation, Tutorials, Assignments, Brainstorming, Demonstration

Learning activities for the students: Self-Learning Assignments, Giving Tasks, Visualization, Experimenting, Sketching to Learn, Free Exploration, Focused Exploration.

Layouts & Sketches, Continuous Assessment Test, Semester End  Examinations, Daily Assignments, Observation, Student Teacher Interaction and Final Submissions