Illustration - I (Practical)

Paper Code: 
24VAA(I)323
Credits: 
6
Contact Hours: 
90.00
Max. Marks: 
100.00
Objective: 

The course will enable the students to develop a sense of observation, noticing the role of perspective, light, shadow, and form in compositions. Identify and highlight the dominating form in a composition using supporting elements. Interpret market needs and justify their insights through illustrations and create their own style of work to build a unique identity in the market.

 

Course Outcomes: 

Course

Learning Outcome

(at course level)

Learning and teaching strategies

Assessment Strategies

Course Code

Course Title

24VAA(I)323

Illustration - I (Practical)

CO57: Create detailed sketches of cityscape and produce the effective layouts for brochure and posters

 

CO58: Produce a professional portfolio showcasing cityscape artworks reflecting their individual identity and a range of illustrations for varied purposes by combining design principles and elements manually & digitally

 

CO59: Develop the strategies to engage target audiences through their illustrations, using narrative and visual storytelling techniques to make their cityscapes and brochures more relatable and persuasive.

 

CO60: Contribute effectively in course-specific interaction

Approach in teaching: Interactive Lectures, Discussion,

Ideation, Tutorials, Assignments, Brainstorming, Demonstration

 

Learning activities for the students: Self-Learning Assignments, Giving Tasks, Visualization, Experimenting, Sketching to Learn, Free Exploration, Focused Exploration.

Layouts & Sketches, Continuous Assessment Test, Semester End  Examinations, Daily Assignments, Observation, Student Teacher Interaction and Final Submissions

 

COURSE CONTENT:

  • Illustration for Brochures and Posters (Fashion, Medical, Exhibition etc.)
  • Cityscapes-5, sketches-250 in different mediums.

 

Essential Readings: 
  1. Barrington Barber, The Complete Fundamentals of Drawing, Arcturus Publishing Limited
  2. Margaret Eggleton, Drawing Masterclass Landscapes, Search Press Limited
  3. Drawing Perspective Step by Step, Konemann
  4. Grahame Booth, The paint Pad Artist Watercolour Landscapes, Search Press Limited
  5. Ruzaaimi Mat Rani, Perspective Creative 02, W&V Press
  6. Best of Brochure Design II, Rockport Publishers
  7. Julian Seaman, Professional Fashion Illustration, Batsford

 

Suggested Readings:

  1. Ana Benaroya, Illustration Next, Thames & Hudson
  2. McKelvey & Munslow, Illustrating Fashion, Blackwell Science

 

Academic Year: