ILLUSTRATION (Practical)

Paper Code: 
VAA 333
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

COURSE OBJECTIVES:

The course will enable the students to-

  1. Summarize the written content through a visual or multiple visuals
  2. Create an illustration using various mediums and techniques to meet the market parameters.
  3. Dramatize a range of illustrations

COURSE OUTCOMES:

Course

Course Outcomes 

Learning And Teaching Strategies

Assessment Strategies 

Course Code

Course Title

VAA 333

Illustration

(Practical)

The students will -

CO12: Demonstrate Design skills to create illustrations

CO13:  Apply and practice different rendering techniques

CO14: Interpret theoretical knowledge in their artworks

CO15: Plan the layout and execute it

CO16:  Implement principles of design and evaluate it.

CO17: Apply creative skills to create promotional design

Approach In Teaching:

Discussion, Tutorials, Demonstration, Brainstorming

 

Learning Activities For The Students:

Self Learning Assignments, Giving Tasks, Visualization, Experimenting, Sketching To Learn, Free Exploration, Focused Exploration

Year End Practical Examinations, Daily Assignments, Observation, Student Teacher Interaction And Final Submissions

COURSE CONTENT:

Advertising Illustration (Illustration for Print Ads).

 
References: 

Suggested Text Books/Suggested Reference Books:

  • Tom Fraser, Adam Banks, The Complete Guide to Colour, ILEX
  • Eddie Opara & John Cantwell, Best Practices for Graphic Designers Colour Works, Page One Publishing Pte Limited
  • Artfile Christmas, Graphics Books International Limited
  • Barrington Barber, The Complete Fundamentals of Drawing, Arcturus Publishing Limited
  • Ana Benaroya, Illustration Next, Thames & Hudson
  • Miram Sorrentino, Creative Advertising: An Introduction, Laurence King Publishing Limited
  • Peter Claver Fine, Sustainable Graphic Design, Bloomsbury Publishing Plc

E-Resources 

 

Academic Year: 
2023-2024
  • Printer-friendly version
  • PDF version